Who We Are
Superior Turf Supply is a holistic provider of the highest quality turf supplies. From state-of-the-art turf to must-have maintenance supplies, our products ensure that any turf installation project will be a success. With over 15 years of experience in both the construction and environmental industries, our leadership combines premium products with exceptional customer service. We cater to distributors and installers alike with products designed for top tier results.
Our Leadership

Todd Creel
Todd began his career by founding Mustang Extreme Environmental Services in 2007, a company dedicated to minimizing environmental impact while maximizing operations. Mustang Extreme is built on experienced personnel and an extensive installation history, ensuring each project receives industry-leading expertise and quality thanks to the foundation laid by Todd. After selling Mustang Extreme in 2016, Todd went on to start Superior in 2019. In addition to his experience and involvement in his company, Todd Co-chairs Creel Family Philanthropies with his wife. A proud Texas A&M graduate, Todd enjoys spending time with his wife and four boys cheering on the Aggies.

Jared Goodman
While earning both his Bachelor’s Degree in Sports Management and Master’s in Business Leadership from William Penn University, Jared served as an Assistant Director for Athletic Communications as well as an Assistant Baseball Coach for numerous teams. As Jared has excelled in academic and athletic roles, he has also succeeded in a variety of professional roles at Superior, including Crew Leader, Sales Estimator, and Business Development Representative. Jared’s leadership skills and work ethic make him a valuable asset to the Superior Team.

Jeff Metcalf
With several years of experience in the construction industry, Jeff provides his project management and manufacturing expertise to our clients and leadership. Jeff previously worked as an estimator and manager in the flooring industry and took his talents outside when he joined the Superior team. As a born and raised Texan and proud Texas Tech Alumni, Jeff can be found exploring the outdoors, traveling with his family, attending sporting events or testing out new recipes for smoking meat in his free time.

Logan Bridges
After graduating from Aledo High School in 2017, Logan attended Texas Tech University to study Business Development. With 6 years of landscape and artificial grass experience, Logan has served a variety of roles with Superior including Field Technician, Crew Leader, Sales Estimator, Shop Organizer, and Business Development Representative. His hands-on experience with work in the field lends him extensive knowledge and expertise of turf supply and installation.